Actually WoW stole alot of things from Warhammer, and Warhammer stole alot of things from Dungeons and Dragons >_<. World of Warcraft was just the first to turn it into a decent MMO (guild wars failed). All further MMO's that don't follow suit will is an attempt in changing the way MMO players game.
I have about five friends included my girlfriend who will be playing this. I will see how they think about a Zelaron guild. Perhaps I can persuade them into joining Zelaron as the guild would be hosted here. Should also result in a show of activity for members looking to join depending on how popular we get.